Blogs & Insights

Stay up to date with digital marketing insights, top tips and much more.

The Catalyst Mindset: How Our Values Shape the Results We Deliver

The Catalyst Mindset: How Our Values Shape the Results We Deliver

At Catalyst, we believe marketing should be driven by strategy, not activity for activity’s sake.
Surviving Starmer – How UK SMEs Can Grow Despite Govt Legislation

Surviving Starmer – How UK SMEs Can Grow Despite Govt Legislation

Discover how UK SMEs can thrive despite Starmer’s policies. Cut costs, boost ROI and grow smarter with commercially focused outsourced marketing.
Boost Conversions – The Sales Enablement Checklist of Content You Need

Boost Conversions – The Sales Enablement Checklist of Content You Need

Learn about the sales enablement tools that go into a high-quality sales enablement strategy. Boost conversions and turnover with quality sales content.
7 Reasons You Need Better Sales Enablement Tools & Content

7 Reasons You Need Better Sales Enablement Tools & Content

Having a strong sales enablement strategy in place can increase revenue by 6-20%. Here are 7 key benefits of great sales enablement tools.
8 Data-Driven Marketing Best Practices – How to Get Your Marketing Right

8 Data-Driven Marketing Best Practices – How to Get Your Marketing Right

Unlock the power of data-driven marketing. Learn how data can supercharge campaigns, boost ROI and make your marketing smarter.
When to Consider Partnering with a Specialist Digital Marketing Agency

When to Consider Partnering with a Specialist Digital Marketing Agency

Thinking of outsourcing your marketing? Discover the 3 key triggers that show it’s time to partner with a digital marketing agency.
4 Key Challenges Facing UK SMEs in 2025 (& How to Solve Them)

4 Key Challenges Facing UK SMEs in 2025 (& How to Solve Them)

Discover the 4 biggest challenges UK SMEs face in 2025 and practical ways to turn them into growth opportunities.
How a Hollywood Blockbuster Became a Blueprint for Brand Strategy

How a Hollywood Blockbuster Became a Blueprint for Brand Strategy

When the new F1 hit the big screen, fans expected fast cars and the drama of a real race environment. What they didn’t expect was a masterclass in brand integration and a cinematic case study in brand strategy done right.
Eight out of Ten CEOs Unaware Surveys Create Headlines

Eight out of Ten CEOs Unaware Surveys Create Headlines

One thing often overlooked, especially from a communications perspective, is your intellectual property. I’m not just talking about patented products or design, but that additional information that you own, which only you can talk about, and claim as yours.
How to Rank in ChatGPT – 6 Tips from an AI Marketing Agency

How to Rank in ChatGPT – 6 Tips from an AI Marketing Agency

Learn how to get your brand seen in ChatGPT, Claude, Gemini and other AI search results. Optimise for LLMs and stay ahead in the new search landscape.
Where there’s muck, there’s brass – but there’s also a reputation to manage

Where there’s muck, there’s brass – but there’s also a reputation to manage

There aren’t many industries as essential, or as old, as waste management. From the earliest days of urban civilisation, we’ve needed to deal with what we discard. And while the sector has evolved significantly with modern technologies and regulatory frameworks, it faces ongoing challenges – particularly in managing its corporate reputation.
Lead Quality vs Quantity – Get Leads that Actually Drive Growth

Lead Quality vs Quantity – Get Leads that Actually Drive Growth

High quality leads are always better than high quantity leads. You rarely get both. Here’s how you can get leads that actually drive business growth.