New Year, New You! 7 Great Marketing Ideas to Kickstart 2025

Kick start your calendar year with these 7 great marketing ideas. Hit the ground running and smash your growth goals.

Pros and Cons of Using AI Tools in Marketing

What are the pros and cons of using AI tools in marketing? We’ll run through everything you need to know about AI in marketing in this blog.

Marketing Mistakes Vol. 1 – Vanity Metrics

Nobody wants to waste time, and vanity metrics are the ultimate time waster. Learn what vanity metrics in marketing are, and how to avoid them.

How to Boost Engagement on LinkedIn

Do you know what the key ingredient to success on LinkedIn is? Great engagement. Click to find out how.

‘Culture Eats Strategy for Breakfast’ – An Interview

Peter Drucker once said, “Culture eats strategy for breakfast”. We decided to sit Paul & Sarah down to discuss the importance of culture, how they’ve built the culture at Catalyst, and why it’s so important to develop your employer brand.

The Pros and Cons of Hiring a Marketing Agency

To agency, or not to agency, that is the question.  A question as old as time. When considering what to do, you have three option. We review those options in our latest blog.

Only 3% of Your Audience are Ready to Buy – What You Should Do

Only 3% of your target audience are ready to buy at any one time. This means that a whopping 97% of your audience just aren’t quite there yet. So, we ignore them and focus on the 3%, right? No!

Tortoise & the Hare – SEO vs PPC – Which is Right for You?

Both SEO and PPC focus on getting to the top of SERPs (search engine results pages), but they do it in different ways – the Tortoise and the Hare. 

11 Best B2C Lead Generation Strategies That Work in 2023

Looking to generate more leads for your B2C business? Check out the 11 best ways to drive more leads to your business and make more sales.

What are Featured Snippets & How to Get Them? (9 Easy Tips)

Learn about featured snippets, and our top 9 tips on how you can get snippets ranking for your business’ website.

Top 5 Tips for Optimising Your PPC Campaigns

Our top five tips for optimising your PPC campaigns - learn what you need to do to generate an ROI from your PPC today.

Warning: Your Website Won’t Generate Leads Without These 8 Features

Have you optimised your website to be the best it can be? Make these amends and additions to ensure you're getting the most from your site.