A website that delivers 44% more leads for jewellery specialists.
Our team of website specialists worked closely with the M&Co team, delivering a fresh new look website with ecommerce capabilities.
more leads
more social reach
more targeted keywords on Google
By creating a new, user-focused website, we were able to dramatically improve metrics across the board.
M&Co wanted a website that stood out from the crowd, and we delivered exactly that.
The problem
“Our website is completely broken and we can’t even access it”
Mitchel & Co’s existing website was outdated and not working properly.
They also had no in-house marketing resource, meaning that the sales process was currently long and drawn out.
Both of these things were working against them. They wanted to establish themselves as the authoritative jewellery brand. They already had the knowledge, team and amazing products, they just needed a platform to show it off!
Tools used to leverage results
What we did
We built a new website from the ground up. It was built in Shopify to allow for an ecommerce expansion planned for the future.
Since launch, we’ve managed blog and social media content, a full PPC campaign, social ads and social expansion, helping them launch a brand-new TikTok account which generates ∼3k views a month (in the first 3 months) and is steadily growing.
This omnichannel approach has allowed us to drive significantly more traffic to their new website than previously expected, exceeding estimates by nearly 5 times.
Not only this, but we’ve worked on a wide variety of educational content designed to help shorten the sales process by preemptively answering common questions.
Finally, the team at M&Co thought it was time that they were recognised for the amazing work they do day in, day out.
Creative as stunning as their rings.
From the website right through to their social posts. We created designs that matched the beauty of their products.
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