1400% increase in
website enquiries
Opening the gates to growth
for access management experts.
Who are Parking Facilities?
The UK’s leaders in British-made sliding gates, bifolding gates, swing gates, turnstiles and barriers.
They are the gold standard in the industry due to their robust designs, full customisability and plug-and-play nature.
While the team were delivering the best access management products in the business, their website and marketing processes were stifling their growth. They knew their website was holding them back, which is why they approached Catalyst.
increase in website enquiries
increase in quotable opportunities
increase in social engagement

The Challenge
‘Our website wasn’t driving leads and we have practically no inbound marketing’
Parking Facilities’ previous website drove almost zero traffic.
They understood that, if they wanted to grow, they needed to reinvent their digital presence.
Their branding was inconsistent across their comms and their positioning did not match the incredible products they manufacture.
There was a fair amount of work to do, which is why we started with a deep dive into the market – our Growth Audit.

Our Solution
A digital marketing overhaul
We began by conducting a detailed Growth Audit to understand Parking Facilities inside out, from their products and processes to their commercial goals. This included visiting their factory and meeting the team to gain first-hand insight.
The audit identified the need for a full rebrand, a new website and a clear go-to-market strategy. We refreshed their brand across all touchpoints, then designed and developed an SEO-optimised website built to drive high-intent enquiries.
Alongside this, we launched a joined-up digital strategy spanning content, social, paid search and event support. The impact was immediate, with the new website generating leads within two weeks of launch.

The Result
Website enquiries increased by more than 1400%, with quotable opportunities rising by over 700%. Organic visibility strengthened across priority product categories, improving lead quality and reducing reliance on paid channels.
The results have built a sustainable, conversion-focused marketing engine aligned to sales, and we are now entering our third year working in partnership together.
Before & after
Slide to see before & after
Tools used to leverage results

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