Valentine Smith, Our New Business Development Director

Valentine Smith

Catalyst are pleased to introduce Valentine Smith, who joins us as Business Development Director.

Valentine, a seasoned marketing veteran who, having previously founded, managed and sold his own reputation management and evaluation agency, joins Catalyst from Internationally recognised HubSpot Platinum partner agency Tomorrow People in a move that sees Valentine move across the city to his new home at Catalyst where he will be responsible for shaping the new business direction for our full service and inbound marketing agency.

As our new Business Development Director, Valentine mirrors the very values that govern Catalyst: he is inherently results driven with a passion for developing client relationships that are predicated on exceptional campaigns and ROI.

Armed with proven success in a broad range of communications disciplines, coupled with an international reputation for the development of effective measurement of communications with global brands, Valentine excels in developing tangible ROI measurement systems and metrics to ensure results are delivered on-time and on-budget, consistently.

In fact, Valentine was part of the initial team responsible for the renowned “Barcelona Principles”, bringing tangible PR success measurement to the forefront of the digital age.

This commitment to quantifying results makes Valentine, quite simply, every marketing agency client’s dream.

Bridging Creativity and ROI

Having worked in large Plc environments servicing major brands in international markets, Valentine is uniquely qualified to lay the foundations for an even more outstanding service at Catalyst.

Commenting on the appointment, Catalyst MD, Joe Birkedale noted; “At Catalyst we’ve always been governed by a willingness to stray from convention and create unorthodox, effective campaigns and, through Valentine’s many years of experience as an expert strategist and director, we are now able to give this award-winning creativity an even more pronounced focus and sense of direction, paving the way for an even greater service for clients.’

Courtesy of Valentine’s passion for quantifying ROI and his experience in growing agency success, we’re confident that Valentine is the engine that will further drive our growth in the creative world.”

It truly is an exciting time for us. 

To make contact with Valentine and to find out what we can do for you, simply fill in the form below.